Creative Strategist
🐕 Calling All Pet Lovers!
Do you have a passion for pups, an eye for marketing, and a knack for making tails wag? If so, you might just be the missing piece to our paw-some puzzle at Wuffes!
👋 Who We Are:
At Wuffes, we're a pack of pet enthusiasts on a mission to enhance the well-being of our beloved canine companions and contribute to a happier, healthier world for them. Our commitment is to offer top-quality products and an abundance of affection to our furry friends. We are the world's fastest-growing, bootstrapped pet company, and it's exciting to be on a rocket ship into the future. If you're ready to join a team that's all about pet-fection, keep reading!
🚀 Your Role in the Pack:
As a Creative Strategist, you will be at the intersection of creativity and data-driven strategy, playing a pivotal role in conceptualizing and producing compelling ads for diverse marketing initiatives. Your primary focus will be on UGC and HIFI ads, collaborating with internal teams and external agencies to ensure alignment with the company's growth objectives and brand vision.
📒 The Scoop:
- Ideate and develop UGC ads for advertising campaigns to enhance growth and customer engagement.
- Cultivate and manage relationships with production agencies for the creation of HIFI ads that resonate with our growth goals.
- Collaborate closely with the Influencer team to curate UGC content for effective ad campaigns.
- Independently generate high-performing content when required, ensuring consistency with the overall strategy.
- Work collaboratively with fellow Creative Strategists and Graphic Designers to maintain a cohesive approach to strategy.
- Analyze campaign performance metrics, extracting insights for future strategies and optimizations.
- Collaborate with cross-functional teams, including marketing and product development, to align creative initiatives with broader company objectives.
⚡What We Are Looking For:
- Minimum of 5 years of experience in a creative role within marketing or advertising.
- Demonstrable experience in conceptualizing and executing successful creative campaigns.
- Portfolio showcasing a track record of successful ads.
- Strong creative thinking and problem-solving skills.
- In-depth understanding of social media platforms (TikTok, Facebook, Instagram, YouTube).
- Proficiency in data analysis and performance metrics, particularly on Meta platforms.
- Proficient in Adobe Premiere Pro and Photoshop.
- Excellent copywriting skills.
🙌 Perks of the Pack:
- 🌍 Multicultural Environment: We are a multicultural company that embraces diversity and values different perspectives.
- 💻 Remote Work: Wuffes is a fully remote and asynchronous organization, allowing you to work from anywhere.
- 🤝 Collaborative Team: You will have the opportunity to work with an easy-going and kind team that values collaboration and mutual support.
- 🤸🏻♂️ Flexibility and Innovation: We believe in flexibility and encourage innovative approaches to problem-solving.
- ✅ Trust and Accountability: We trust our employees to be accountable and responsible for their work, providing autonomy and opportunities for growth.
Join Us in Making Tails Wag!
If you're a passionate creative strategist and editing video content expert to make ads we can't wait to meet you! Share your digital portfolio and apply now to join the Wuffes Pack. Let's create pawsome experiences together! 🐾✨